Privacy Policy

1. Who we are

TEX Real Estate is a Dubai-based real estate advisory. We are the data controller responsible for personal information collected through our website tex.ae and related communication channels.

Contact for privacy matters:

• Email: info@tex.ae
• Phone: +971 55 777 1011
• Location: Dubai, United Arab Emirates

2. Information we collect

We collect the following types of personal information when you interact with us.

Information you provide directly

• Full name — through contact forms, consultation requests, and popup inquiries
• Phone number — required to return your call or respond via WhatsApp
• Email address — when you provide it in our contact form
• Subject and message — the content of your inquiry
• Property preferences such as budget range, preferred areas, project interest, buyer type, and preferred language

Information collected automatically

• Page URL and browsing context — the page you were on when you submitted a form
• Technical data — IP address, browser type, device information, and approximate location via web server logs
• Cookies and similar technologies — see section 8 below

3. How we use your information

We use the personal information you provide for the following purposes:

• To respond to your consultation requests and inquiries
• To contact you by phone, WhatsApp, or email about properties that match your stated interests
• To provide you with market insights, project information, and investment guidance
• To manage our customer relationship and maintain records of our communications
• To improve our website, services, and user experience
• To comply with legal obligations under UAE law

4. Legal basis for processing

We process your personal information based on the following legal grounds:

• Consent — when you voluntarily submit a form or contact us, you consent to us using your information to respond
• Legitimate interests — to operate our real estate advisory business, provide relevant service, and maintain CRM records
• Legal compliance — where required under UAE real estate and data protection regulations

5. Who we share your information with

We do not sell your personal information. We share it only with the following parties, strictly to operate our services:

• Our internal team — to respond to your inquiry and provide advisory services
• CRM system where we store your contact details and communication history
• Automation platform that routes form submissions to our CRM
• Internal notification system to alert our agents of new inquiries
• Our website hosting and form infrastructure provider
• Real estate developers — only when you explicitly request information about a specific project, and only with your prior agreement
• Legal or regulatory authorities — where required by UAE law or a valid legal request

All third-party service providers we use are reputable platforms with their own privacy and security practices. We do not share your data with advertisers, data brokers, or any party for marketing purposes outside of our direct service to you.

6. International data transfers

Some of the tools we use  operate servers outside the UAE. When we transfer your data to these services, we rely on the service provider's own data protection commitments and security standards, your consent by submitting information through our website, and applicable legal mechanisms under UAE Personal Data Protection Law.

7. Data retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this policy:

• Active inquiries and clients — for the duration of our advisory relationship plus a reasonable period afterward for follow-up
• Inactive leads — typically retained for up to 24 months, after which we may anonymise or delete the data
• Legal and accounting records — retained for the period required by UAE law

You may request earlier deletion at any time (see section 9).

8. Cookies and tracking technologies

Our website uses minimal browser storage to improve your experience:

• Session storage — to remember whether our consultation popup has been shown recently during your visit
• Local storage — to remember that you submitted our consultation form, so we don't show the popup again
• Technical cookies — set by Webflow (our hosting platform) for site functionality

We do not currently use third-party advertising or tracking cookies. You can clear cookies and site data at any time through your browser settings.

9. Your rights

Under UAE Personal Data Protection Law and applicable privacy regulations, you have the following rights regarding your personal information:

• Right to access — request a copy of the personal data we hold about you
• Right to correction — ask us to correct inaccurate or incomplete information
• Right to deletion — request that we delete your personal data, subject to legal retention requirements
• Right to withdraw consent — opt out of communications or withdraw previously given consent
• Right to object — object to specific uses of your data
• Right to portability — request your data in a machine-readable format

To exercise any of these rights, email us at info@tex.ae. We will respond within a reasonable timeframe, typically within 30 days.

10. Data security

We implement appropriate technical and organisational measures to protect your personal information, including encrypted connections (HTTPS/TLS) across our website, access controls on our CRM and internal systems, restricted data access limited to team members who need it for their work, and use of reputable, security-compliant service providers.

While we take reasonable steps to protect your data, no online system is 100% secure. If you believe your information has been compromised, please contact us immediately.

11. Children's privacy

Our services are intended for adults (18 years and older). We do not knowingly collect personal information from children. If we discover that we have collected data from a child without parental consent, we will delete it promptly.

12. Third-party websites

Our website may contain links to third-party sites (WhatsApp, social media, developer pages). We are not responsible for the privacy practices of those sites. We encourage you to review their privacy policies before sharing your information.

13. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. The most current version will always be posted on this page with the updated date. Material changes will be communicated through a notice on our website.

14. Governing law

This Privacy Policy is governed by the laws of the United Arab Emirates, including the Personal Data Protection Law (Federal Decree-Law No. 45 of 2021) and applicable Dubai regulations.